For the mailer i have decided that the inside of it is going to be one big poster that has all the information on it, on the other side will have information about it and about my proverb, with the way that it will fold up the information will be seen first and then reveal the poster. I feel this is the best way as it tells the viewer about it first and asks them question; on quite a serious note then when they see the inside its very light hearted and funny, hopefully the contrast will work well.
Illustration design for inside
Digital versions
Illustration for inside mailer
Layout designs for mailer
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